what if you think green social media campaign

WHAT IF…YOU THINK GREEN : A dystopian social campaign by Giosef Italy

WHAT IF…YOU THINK GREEN

A dystopian social campaign by Giosef Italy

what if you think green

The idea of the campaign is to imagine what the world would be like if young people started thinking about the future of the planet.

We want to create content for social media, images, videos and text, that represent dystopian realities.
Through the use of artificial intelligence, the young people involved will have to create this content to start thinking about the sensitive issues.

Our goal is to raise awareness among young people about the impact of their behaviors on the sustainability of the planet, with a particular

focus on the issue of waste. We want to promote the importance of adopting responsible behaviors to reduce waste and waste generation, and push young people to think about how their daily choices can help preserve our planet for future generations.

The “What if…YOU Think green” campaign aims to engage young people in an active debate about sustainability and stimulate their social responsibility so that they can become agents of positive change for our planet.

AI-TOOLS WE WILL USE TO DEVELOP THE CAMPAIGN:

The  Chat GPT Generative Pre-trained Transformer) is a large language model developed by OpenAI that uses artificial intelligence to generate human-like responses to text-based input. It is capable of understanding natural language and can be trained on a wide variety of topics, making it useful for a range of applications such as language translation, content creation, and customer service chatbots.

DALL-E is an artificial intelligence model developed by OpenAI that generates images from textual input. It is capable of generating high-quality, unique images that go beyond simple image manipulation, and can create entirely new concepts and scenes based on the input text.  The model has been trained on a large dataset of images and textual descriptions, and is continually improving its ability to generate realistic and diverse images.

D-ID does offer a feature called “Dynamic Video Generation” which allows for the personalization of pre-existing video content by automatically replacing certain elements (such as faces and text) with user-specific content, based on an input data source.  This feature can be useful for creating  personalized marketing or training videos, but it does not generate videos from scratch based on written texts.

After choosing one of the proposed dystopian scenarios you can use the DALL-E artificial intelligence to create 2 images:

-one represents the world if we continue to live a life without thinking about the country’s future,
-one will represent the world if young people start thinking green.

AFTER MAKING THE CONTENT YOU HAVE TO SEND TO US:

1) 2 images created with DALL-E
2) 2 TEXTS created with CHAR GPT
3) 1 Video of maximum 60 seconds created with D-ID from the text created by GPT chat

CHECK OUT THE FULL PRESENTATION